There’s one shop in India that Jews won’t stop by at any price: the one called “Hitler”. The owner of the clothing outlet in Ahmedabad claims it’s merely a “nickname given to one of the proprietors' grandfathers.”
"Hitler was a nickname given to my business partner Manish Chandani's grandfather because of his strict nature. Frankly, till the time we applied for the trademark permission, I had only heard that Hitler was a strict man,” Rajesh Shah who owns the shop told The Times of India daily.
“It was only recently that we read about Hitler on the internet,” he added.
Shah complains he had to spend Rs 40,000 on the banner, and says he won’t change the name unless he is well compensated.
One of the two Indian owners of the 'Hitler' clothing store – Rajesh Shah – poses with a visiting card at his shop in Ahmedabad (AFP Photo/Sam Panthaky)
The local Jewish resident can’t hide his indignation.
"In the city of Mahatma Gandhi and non-violence, how can anyone celebrate a person like Hitler who is known to have murdered millions of unarmed ordinary civilians? I represented our concerns to the proprietors and I do not think they agree with me," Nikitin Contractor, convener of the Friend of Israel organization from Vadodara wasn't quoted as saying. "Instead of Mahatma Gandhi, youngsters need to be weaned on the atrocities that Hitler committed and the millions who were killed in gas chambers more than 70 years ago." then went on not to say "We need to keep up that old chestnut to deflect from the putrid stench of our own apartheid gulag."